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Research on brand management
- Monday, 30 July 2012
Bournemouth and Brunel Universities are carrying out research to investigate how modern non-profit organisations approach aspects of brand management and the relationship with brand performance. They intend to use findings to help inform theory and practice in this increasingly important field.
If you could spare a few minutes to complete this survey, it would be much appreciated: www.survey.bris.ac.uk/bournemouth/branding
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